Forest

Seminars, Workshops & Training

PrintLeadership offers half-day and full day seminars, workshops & training programs designed to help printers and designers stay ahead in an increasingly more-competitive marketplace.

Topics can be combined to create a semi-custom program.

We also can develop custom seminars and workshops to fit your area of interest.

Topics (partial list)
• Insufficient Postage: The Truth About "Do Not Mail"
• Gutenberg is Dead! Getting Ahead by Changing Your Business Paradigm
• Greenpucky! How to spot it. And how to avoid spreading it.
• When NGOs Attack: What Do the Environmentalists Really Want?
• FSC, SFI, PEFC, SPG: Translating the Alphabet Soup of Certification
• Cashing-in on Sustainability: The How & Why of Green Marketing
• You Call That Green? Making Your Printing Facility More Sustainable
• Stop Swiming Upstream! Using Customer Attitudes to Your Advantage
• Chain-of-Custody Training (FSC or SFI)
• Niche Marketing: Positioning Your Business for Increased Profits
• Communicating with Stakeholders
• Writing Powerful Marketing Plans

“Thank you for the wonderful job that you did in helping us train our Management, Sales and Production staff on the Forest Stewardship Council’s Chain of Custody responsibilities.

The three days that you spent with us were very valuable in increasing our knowledge and confidence in our ability to produce and communicate the value of FSC and CoC practices."

“Your thoroughness and attention to detail in customizing our training program to our specific needs was outstanding and evident to every one of our over 100 participants.”

Mac Byrd
Former Director of Strategic Sales & Marketing
Pictorial Offset